The absolute bullshit is this bit:
“For the last million years, we’ve evolved with a very specific diet that’s been based on whole foods,” [Michael] Rogers said. “There hasn’t been a change in our diets this drastic in all of human evolution with the exception of one event in human history: when the Neanderthals ventured from forests into pastoral land and started … agricultural practices,” more than 12,000 years ago.
I don't know who Michael Rogers is, but this kind of quote is the kind of thing that makes you think he isn't much of an expert. I mean, the timing of wheat domestication is about right, a couple thousand years too early, maybe. But the species is wrong. The last Neanderthals walked maybe 40,000 years before crops were domesticated, unless Mr. Rogers knows something nobody else does.
Seriously, this is a big fat fucking boner of a mistake: Neanderthals invented agriculture. BULLSHIT!!! That the NP published it without fact checking is embarrassing. And if you are trying to criticize alt-meat, making this kind of claim isn't going to help.
PS. I have never tried a Beyond Meat product nor do I have an opinion on the company.