Our ever stupid CPoC, not having learned the first time around, is using a remailer that lets you send emails from the new site, alerting people to the new site. A few hints:
a) "Your Email" can be anything. It doesn't have to really exist. That's also the line that seems to have the most characters available to you if you want to compose and send a subversive counter-message.
b) The "To" line gives you about 15 characters.
c) The "From" line seems to have more characters available than the "To" line.
d) The text of the email you send will be boiler-plate:
Your friend stockwell day thinks Michael Ignatieff is just visiting. Michael Ignatieff has made his choice: after over 30 years away he has come back to Canada, but only if he can be Prime Minister. In short, he’s just visiting.To find out more visit http://www.ignatieff.me/. It's not about stockwell day. It's just about him.
Unfortunately, there doesn't seem much you can do about to change this text, but your subversive message WILL appear in the header info of any email you send from the site.
So use your imagination and send "the gift of Iggy" to all the reporters on your contact list. Make the story of the new website and new ad campaign be that they are idiotic.